Rockridge Merchant

The Neighborhood Merchant: Changes on College

Sunday, January 11, 2015

It's been a while since we've rounded up some of the shops and services on College Avenue. Here are a few, some new, some here for awhile...

Bella Vita
New home: 5511 College Avenue

Cotton Basics
Moved to 2907 College Avenue in Berkeley

I Do Bridal
5332 College Avenue
By appointment only

Farewell Rockridge Kids

Saturday, January 11, 2014

The end of December saw the closure of one of the local businesses I've most treasured over the years, Rockridge Kids. The store and the wonderful owner, Nishan Shepherd, will be greatly missed.

I remember being at Rockridge Kids for the grand opening in 1993 with my then 3-year-old daughter, supporting Nishan and the importance of locally owned retail stores on College Avenue. Nishan was the manager of the College Avenue branch of Such A Business for about 10 years before that business closed, and he opened Rockridge Kids shortly after.

The Neighborhood Merchant: NATHAN & CO.

Sunday, June 9, 2013

The store NATHAN&CO bursts with color, beautiful design, and charming items - for yourself or others - at every turn. It's a perfect place to find something to brighten your home, or a creative birthday or hosting gift.

A Stellar Store for Women

Friday, April 5, 2013

The open, clean lines of the Stella Carakasi store echo the smooth and wearable styles of the clothing and accessories. Every woman I saw who entered the store was drawn to the flowing lines and interesting cut of the varied separates in organic fabrics and luscious colors.

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